Read Our Blogs
Our Human-In-The-Loop Approach to Data Quality
Why B2B Research Is Falling Behind and What It Needs to Catch Up: Paradigm’s Take
Paradigm Wrapped 2026
Preventing Fraud Before it Happens
Paradigm’s Integrated Approach to Data Quality
Exploring the influence of AI and Synthetic Data at ESOMAR NA 2025
The State of Data Quality: Collaboration, Transparency, & Trust
Paradigm Named a Top Sample Company in Quirk’s September/October 2025 Issue
Data Quality at the Center: Takeaways from CRC2025
Our Human-In-The-Loop Approach to Data Quality
Why B2B Research Is Falling Behind and What It Needs to Catch Up: Paradigm’s Take
Paradigm Wrapped 2026
Preventing Fraud Before it Happens
Paradigm’s Integrated Approach to Data Quality
Exploring the influence of AI and Synthetic Data at ESOMAR NA 2025
The State of Data Quality: Collaboration, Transparency, & Trust
Paradigm Named a Top Sample Company in Quirk’s September/October 2025 Issue
Data Quality at the Center: Takeaways from CRC2025
Special Series: Why I Work Here by Adam Dietrich
“The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming.” Theodore Roosevelt Most people have a hidden talent or impressive party trick that…
Paradigm Sample Chosen for the Inc. 5000 List for the Second Time
August 16, 2022, Port Washington, NY – Inc. Magazine revealed that Paradigm Sample was chosen to be on its annual Inc. 5000 list for a second time in 3 years. The Inc. 5000 list is the most prestigious ranking of the nation’s fastest-growing private companies. The list represents a unique look at the most successful…
Ginger DeStefano Recognized with Joyce Rachelson Silver Service Award
December 21, 2021, Port Washington, NY – On Tuesday December 14th, the Greater New York Chapter of the Insights Association awarded Ginger DeStefano the Joyce Rachelson Silver Service Award for her selfless commitment to the Chapter and industry for over 25 years. The award recognizes an individual who has supported and helped the Chapter to…
Paradigm Sample Expands US Go-To-Market Team with the Addition of Strategic Hires
November 16, 2021, Port Washington, NY -Paradigm Sample is pleased to welcome AJ Keirans, Aaron Walton, Matt Freitag, and Adam Dietrich as part of the Go-To-Market team in 2021. The newly expanded team brings a culmination of over 50 years of industry experience and has been a key driver in Paradigm’s sales growth this year.…
The Paradigm Sample Promise of Relentless Delivery
As with any project, fast, accurate pricing & feasibility during the bid phase is imperative. But it is the total team commitment to end-to-end project success that staves off potential project pitfalls and delivers great quality. During the fielding phase, professional project managers know that follow-through from trusted partners is the backbone of delivering clients’…
High-Profile Project, High-Touch Sample Strategy
From the highs of “fully feasible” to the lows of a project slowly limping into “best efforts” territory, insights experts have too frequently encountered sample partners failing to deliver on their promises. This failure can cause a chain reaction impacting the overall project timeline and final deliverables. For high-profile projects, a hiccup in the field…
No More Missed Connections: Tips to Increase Recontact Response Rates
We shared a moment. You: Diligently answering the survey questions on your tablet. Me: Sitting at my desk making minor adjustments to the banner plan and watching the incoming data roll in. When the browser window closed, I knew I had missed my chance. I truly appreciate your efforts and have a few more questions…
How to Maximize Research Budget and Still Get Real-time Answers
Not everything is a massive research project. In-house brand insights teams often have new questions arise from past research or realized gaps in the research. Quick insights are often needed to clarify consumer opinions or validate recommendations given to the executive team. Fresh data for new questions, or a timely retesting of old questions on a…