Read Our Blogs
Paradigm Named a Top Sample Company in Quirk’s September/October 2025 Issue
Data Quality at the Center: Takeaways from CRC2025
Paradigm Sample and Interbrand Release 2025 Role of Brand Report
Paradigm Promotes Natasha Braun to Senior Vice President
Accelerating Insights Without Compromising Quality
New Strategic Partnership Enhances Brand Insights and Data Collection Capabilities
When Trust Is Tested, Integrity Matters Most!
Paradigm Sample: Elevating Data Quality & Expanding Reach
The New Time Management: Multiplier Thinking
Paradigm Sample’s Outside the Box Thinking Helps You Work Inside Your Box
How Panel Rebates Can Work to Your Advantage
Reducing Project Abandonment from Your Research Vendor
Business Unusual: How Paradigm Sample Provides Creative Solutions to Tough Problems
Keeping Tabs on the Industry While Still Getting Things Done
3 Ways Paradigm Sample Delivers a Competitive Edge
Breaking Down Balanced Clicks Studies
Doing More with Less: “Upskilling” My Team
An Incident of Incidence Part 1: Definitions
Paradigm Named a Top Sample Company in Quirk’s September/October 2025 Issue
We’re proud to share that Paradigm has been recognized in the September/October 2025 issue of Quirk’s Marketing Research Review as one of the 7 Top Tracking Search Companies. This highlights the hard work of our team and the trust our clients place in us to deliver quality insights. At Paradigm, we specialize in online data…
Data Quality at the Center: Takeaways from CRC2025
Last week, we attended CRC2025 by Insights Association and there continues to be a consistent theme from the conference. “Insights are only as strong as the data behind them.” From keynotes on leadership and change to panels on fraud detection and sample integrity, the sessions underscored a shared truth: while what it takes to have…
Paradigm Sample and Interbrand Release 2025 Role of Brand Report
If you don’t define your brand’s role, your customers will. When you uncover your true role of brand, you gain the ability to shape perception, drive loyalty and command choice. Interbrand and Paradigm Sample are excited to announce the release of its 2025 Role of Brand Report, offering fresh insights into how brand perception drives…
Paradigm Promotes Natasha Braun to Senior Vice President
Port Washington, NY – May 21, 2025 Paradigm is pleased to announce the promotion of Natasha Braun to Senior Vice President, effective immediately. In this expanded role, Natasha will lead the growth of Paradigm’s Managed Research Services business and deepen strategic client relationships to drive long-term value. “By layering managed services on top of our global online sampling capabilities…
Accelerating Insights Without Compromising Quality
As business decisions move faster in response to shifting consumer behavior, delivering insights quickly-without sacrificing quality-has become essential. Yet speed often threatens consistency and data integrity.The Challenge: Faster Launches, Same High Standards: A long-time agency client supporting a major consumer brand needed to accelerate project launches. With over 300 projects completed for this brand, they…
New Strategic Partnership Enhances Brand Insights and Data Collection Capabilities
Port Washington, NY – May 28, 2025 – Paradigm Sample, a leader in data collection and managed services solutions, today announced a strategic partnership with Interbrand, the global brand consultancy renowned for its Best Global Brands ranking. This collaboration aims to integrate Paradigm Sample’s advanced data collection capabilities with Interbrand’s brand valuation expertise, to offer…
When Trust Is Tested, Integrity Matters Most!
In a week that shook the market research world, serious allegations of fraudulent survey practices have emerged, implicating a few firms in our industry. While these charges remain alleged, the industry has responded swiftly, leading the Insights Association to suspend a few of these companies. For those of us committed to integrity, this is a…
Paradigm Sample: Elevating Data Quality & Expanding Reach
At Paradigm Sample, we’re committed to delivering top-tier data solutions by continuously evolving our technology and strategies. Over the past year, we’ve made game-changing advancements to expand consumer reach, enhance security, automate processes, and improve targeting, ensuring that our clients receive accurate, high-quality insights-faster than ever. Expanded Consumer Reach & Engagement We ramped up…
Get Your Project Back on Track with Paradigm
Is your project underwater, over budget, and behind schedule? Paradigm is here to help. With expert project management, data-driven insights, and proven strategies, we’ll get your project back on track. Whether it’s streamlining processes, optimizing resources, or delivering quality results faster, we’ve got the team and experience to turn things around. Contact us and let us…
The New Time Management: Multiplier Thinking
At the heart of Paradigm Sample’s brand promise lies a strong commitment to aiding clients in making the most of their time. Time, an ephemeral and priceless resource, vanishes without a trace once gone. Our focal point at Paradigm Sample is crystal clear: to be a dependable source of assistance for clients, steering them away…