MRS Archives - Paradigm Sample https://corporate.paradigmsample.com/tag/mrs/ Wed, 25 Feb 2026 19:28:52 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.3 https://corporate.paradigmsample.com/wp-content/uploads/2026/01/cropped-full-logo-02-scaled-1-32x32.png MRS Archives - Paradigm Sample https://corporate.paradigmsample.com/tag/mrs/ 32 32 How to Maximize Research Budget and Still Get Real-time Answers https://corporate.paradigmsample.com/how-to-maximize-research-budget-and-still-get-real-time-answers/ Sun, 25 Apr 2021 13:56:56 +0000 https://corporate.paradigmsample.com/?p=2014 Not everything is a massive research project. In-house brand insights teams often have new questions arise from past research or realized gaps in the research. Quick insights are often needed to clarify consumer opinions or validate recommendations given to the executive team. Fresh data for new questions, or a timely retesting of old questions on a…

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]]> Reducing Project Abandonment from Your Research Vendor https://corporate.paradigmsample.com/reducing-project-abandonment-from-your-research-vendor/ Wed, 07 Apr 2021 00:43:55 +0000 https://corporate.paradigmsample.com/?p=1918 Market research professionals seem to all have a story or two of how their sample vendors worked hard to earn their business only to disappear during the project. You have a deadline to meet, end-clients to impress and a reputation to maintain – you need your key vendors to provide critical pieces to make it…

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]]> Business Unusual: How Paradigm Sample Provides Creative Solutions to Tough Problems https://corporate.paradigmsample.com/business-unusual-how-paradigm-sample-provides-creative-solutions-to-tough-problems/ Tue, 06 Apr 2021 00:44:11 +0000 https://corporate.paradigmsample.com/?p=1920 The measure of success is not whether you have a tough problem to deal with, but whether it is the same problem you had last year. – John Foster Dulles, Former US Secretary of State At Paradigm Sample, we work with some of the most talented consumer insights professionals in the industry. No matter the title…

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]]> Keeping Tabs on the Industry While Still Getting Things Done https://corporate.paradigmsample.com/keeping-tabs-on-the-industry-while-still-getting-things-done/ Mon, 05 Apr 2021 00:44:25 +0000 https://corporate.paradigmsample.com/?p=1922 Few industries today are not facing some sort of disruption. We live in a world of constant change and business innovation. The amount of media and technology can be overwhelming, and those large waves of change create smaller ripples that affect even the most niche of industries.While some market research methodologies remain unchanged, implementation has…

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]]> 3 Ways Paradigm Sample Delivers a Competitive Edge https://corporate.paradigmsample.com/3-ways-paradigm-sample-delivers-a-competitive-edge/ Sun, 04 Apr 2021 00:44:44 +0000 https://corporate.paradigmsample.com/?p=1924 Every industry is facing disruption. It is no secret that professionals are being asked to do more with less and on tighter deadlines. In response to economic realities, teams either constrict or expand and both can cause confusion and delays. Having a large team often means members are specialized, which can offer greater expertise, but…

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]]> Breaking Down Balanced Clicks Studies https://corporate.paradigmsample.com/breaking-down-balanced-clicks-studies/ Sat, 03 Apr 2021 00:46:43 +0000 https://corporate.paradigmsample.com/?p=1926 A researcher might use a balanced click sampling strategy when researching new products/brands, to understand the market landscape, or to determine the right audience for the brand and its competitors. For established products or brands, a researcher would use the balanced clicks approach to highlight fluctuations in the landscape or audience. This is done typically…

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]]> How Paradigm Sample Delivers End-to-end MR Project Success https://corporate.paradigmsample.com/how-paradigm-sample-delivers-end-to-end-mr-project-success/ Mon, 29 Mar 2021 00:48:23 +0000 https://corporate.paradigmsample.com/?p=1938 When you have a study that needs to get into the field, researchers have a lot of options in front of them. In fact, the options available can be overwhelming. You could survey your clients from your own database. If you are looking to reach beyond your known clients, you could try an in-house recruiting…

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]]> MR Leadership Week: Robert Gray on the Future of the MR Industry https://corporate.paradigmsample.com/mr-leadership-week-robert-gray-of-paradigm-sample-copy/ Wed, 10 Jun 2020 16:50:10 +0000 https://corporate.paradigmsample.com/?p=1111 NEWS AND CONTENT MR Leadership: Paradigm Sample Founder, Robert Gray on the Future of the Industry June 3 “Knowing your client is so critical. If you know more, you care more, then you can do more.” Robert Gray, Co-Founder and COO of Paradigm Sample, discusses the essential human side behind insights and data collection.Sample is…

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